Respecting the privacy and dignity of others

When visiting or staying in one of our hospitals, we understand that on occasion you may want to share your experience on social media or take photos. However, it is important to be mindful of the privacy and dignity of others, as well as to follow NHS policies that protect patient confidentiality and maintain a respectful environment.

There are different policies in some of our wards and departments, for example maternity services and intensive care. There will be information in those areas to guide you or please speak with a member of the team if you are unsure. We always appreciate you speaking with the team anyway to check on the guidelines and to inform them of what you would like to capture. 

Please respect and follow these guidelines:

It’s essential to respect the privacy of all patients and visitors. You must not take photos or videos of anyone without their explicit permission. This includes patients and people in the background of your photos, as even indirect identification is a violation of their privacy.

You should never post information about other patients’ health conditions, treatments, or experiences. This could unintentionally breach patient confidentiality. 

Our healthcare professionals are here to care for you and others. If you wish to take a photo that includes any member of staff, always ask for their permission first. Keep in mind that staff may decline to be photographed, and their wishes should be respected.

Please refrain from taking photos or filming medical procedures or staff while they are providing care, as this can distract from their work and invade the privacy of others.

While we value and encourage feedback on your experience and care, there are official and appropriate ways to share you experience online. This may be through the Trust’s Patient Experience Team or the www.nhs.uk website. Please consider the impact on others of anything you are posting on your own channels. Avoid sharing photos, videos, or content that could compromise the privacy or dignity of others, including patients, staff, or hospital visitors.

 Hospitals are places of care. Be considerate of noise levels and the feelings of those around you when using your phone for social media or taking photos.

Prioritising patient confidentiality

We place a high priority on patient confidentiality, dignity, and safety. These guidelines ensure that everyone’s privacy is respected and that our hospitals remain professional, caring environments for all patients and staff. By checking with staff and following these rules, you help maintain a supportive and respectful atmosphere for everyone. Thank you.